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            january 27, 2020

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TransLogistica KZ 2020

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Finnair teamed up with Slush


Finnair has teamed up with Slush, a startup event in Europe, to help the airline find partners who will help speed up the airline's innovation and digital transformation.
Slush will gather together in Helsinki in November 2,000 startups and 800 venture capitalists from around the world with the goal of helping Finnair find potential innovative startup partners with whom Finnair could cooperate on long-term projects to enhance the airline's products and services, improve its processes and create new business opportunities.
"We want to explore the various opportunities digitalisation can bring to the different parts of our organiSation, especially to the customer journey and our own processes," said chief digital officer at Finnair, Katri Harra-Salonen, in a joint company statement.
"Slush is a natural partner for us, with its excellent network and strong focus on Asia. Digitalisation is moving at a quick and strong pace in the travel industry, and we look forward to an increased and deeper dialogue with Slush to advance innovation within Finnair."
As part of the collaboration, Slush is organising two exclusive direct flights for Finnair to fly Slush participants in its new Airbus A350 aircraft from San Francisco to Helsinki and back with exclusive direct flights between November 28 and December 2.
"The flight from San Francisco will bring around 300 founders, investors and speakers for the first time ever to visit Finland and experience the Nordic startup scene at Slush," said Slush CEO Marianne Vikkula.
Finnair will also take part in Slush events in Singapore, Shanghai and Tokyo to network with startups in those key markets for the airline, according to Shipping Gazette.

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