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Indiaexportnews.com

Lufthansa to master a difficult year

  04.12.2008    

"We are in a situation that has rarely occurred before," said Dr. Andreas Otto, Board Member Product and Sales, addressing senior correspondents on the prospects for 2009 in Frankfurt on 17 November. In the present uncertain business environment "no one is venturing a forecast for the coming year,", he added. The financial crisis and its effects is puzzling all the experts. Questions are many and still unanswered. Dr. Otto overviewed the momentary situation in the airfreight market - from the viewpoint of three scenarios - based on the crisis lasting 6-12 months, 1-2 years or 3-5 years. While the freefall in the oil price will ease pressure on companies in the industry, he said, the mood is still clouded by the financial crisis and the ensuing decline in tonnage.
Some companies had been bankrupted by sky-high oil prices in 2008 and Dr. Otto assumed that others will follow them into insolvency. As for Lufthansa Cargo, he is confident that the Company will emerge stronger from the crisis and hold its own in the market by virtue of its strengths. His view is also reflected in the motifs of the new image campaign in which those strengths are highlighted. It is also substantiated by the excellent results posted by LCAG in the nine-month figures, which underlined the Company’s leading role in the air cargo industry.
The journalists focused especially on Jade Cargo International. Dr. Otto told that withdrawal of the marketing of Jade capacities from China was under serious consideration. However, further talks were being conducted and the move anyway would require the approval of the supervisory boards. With Jade’s new Boeing 747-400Fs and the Boeing 777 freighters of the new airline AeroLogic, starting its operations in 2009 from Leipzig, Lufthansa Cargo would then have access to a fuel-efficient and environment-friendly fleet to the benefit of its efforts to protect the environment within the framework of "Cargo Climate Care". With "Cargo Climate Care Award", Lufthansa Cargo is also incentivising activities that further environmental protection on the part of young researchers as well as on the part of customers and its own staff.



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