Patrick Naef, Divisional Senior Vice President IT for The Emirates Group and Head of mercator, has been presented a CIO 50 Award by the Corporate Publishing International (CPI) during a ceremony held on January 30 in Dubai.
Honoring IT Innovation and Business Value, the CIO 50 Award is bestowed upon those who demonstrate the role of information technology and innovation in creating competitive advantage, bolstering company performance and enabling growth.
Emirates, in partnership with HP and Microsoft, recently developed an innovative in-flight communication and customer relationship management system. The Knowledge-driven Inflight Service (KIS) system enables cabin crew to operate with greater efficiency and provide a more personalized service to the airline’s customers. Developed exclusively for the use of Emirates, the technology enables Emirates’ Cabin Crew to deliver a heightened level of personalised service, unrivalled within the industry, by placing flight, staff and customer-related information into the hands of Cabin Crew. With the resulting improved customer experience, the system places Emirates in a position of distinct advantage against competing carriers.
“We work closely with our IT department; constantly seeking ways to enhance our customers’ experience,” said Kevin Griffiths, Emirates Senior Vice President, Cabin Crew. “Deployed via a compact, sleek Windows 8 tablet, the KIS system allows our staff to provide the highest levels of service to our customers while maintaining the ruggedness and security measures needed from an enterprise class device. With more than 16,500 cabin crew serving nearly 130 destinations, this innovation helps us to better manage our staff and customers world-wide – putting us at the forefront of the industry.”
The Emirates Group, an international conglomerate employing more than 62,000 people and generating annual revenues in excess of US$18.4 billion, is comprised of Emirates airline, dnata and more than 50 Group subsidiaries operating across the international aviation, travel, tourism and leisure industries. As Head of IT for The Emirates Group - comprising - Patrick Naef is responsible for the team providing business technology solutions and systems. which support the daily global operations and future growth plans of the entire Emirates Group. Last year, Patrick was also awarded ‘Chief Information Officer of the Decade’ by Europe's leading IT magazine, CIO and ‘CIO of the Year’ by leading German-based publication, Computerwoche.
"IT works closely with all departments across the Group; seeking out ways to grow and explore new ways to conduct the business. Innovation in the form of new systems developed, such as KIS, help us to gain both efficiencies and differentiation at the same time. Technology remains key in driving change and growth within our enterprise and across the industry as a whole," said Patrick Naef, Divisional Senior Vice President IT for The Emirates Group and Head of mercator. “This award is testament to the competencies and commitment of our people, not only in IT but also in business departments across the Emirates Group. Together our teams aspire to achieve operational excellence, high performance, and technology value-add delivery in relentless pursuit of enhanced business results."